Assistant Commissioner / Communications
Rabb joined the SoCon in December 2024 after serving as the Creative Services Manager at OTO Development. He also served as the PR/Corporate Communications Coordinator during his tenure at OTO, one of the top hospitality companies in the country.
"I am thrilled to join the Southern Conference family and look forward to building strong relationships throughout the league," Rabb said. "The opportunity to return to college athletics is exciting, and I value the rich tradition and the innovative future of the SoCon. Learning and growing for the past 18 months in a successful corporate setting was a terrific experience, but I am ready to dive into this new role."
Prior to OTO, Rabb spent 23 years at Gardner-Webb as the Assistant Athletic Director for Strategic Communications. He served as the official spokesperson of the Bulldogs’ athletic department along with heading the sports information staff, social media strategies and branding. Rabb was inducted into the Gardner-Webb University Athletics Hall of Fame in 2023 as a Chuck Burch Meritorious Service Award Recipient.
Rabb received his bachelor’s from Pfeiffer in 1995 as a double major in Communications and English/Writing Studies. He was a member of the men’s lacrosse team during his time as an undergraduate, being named the squad’s most improved player in 1994. Rabb earned his master’s degree in physical education at Gardner-Webb in 1997.
Sport Admin: MSOC, WREST, RIF, MGOLF, BSB, Academics, Hall of Fame